You might already have a vast library of videos in need of optimization or you might just be starting out in your video content strategy, regardless, you probably found in your keyword research that some commonly searched for subjects would make for a good video idea. Cool, right? Create Videos Based Around Your Keyword List YouTube can auto suggest more of your videos to other viewers. It will also help when recommending other videos of yours to viewers who have only watched one or two of them. It will help YouTube’s algorithm better understand what your channel is and how to promote it. These general keywords should be used for all videos. Some concepts for these keywords would be the industry you are in, your company, where you operate, and other commonly searched for search queries related to your business/industry. You also might try to add a mix of long tail keywords and shorter, more broad keywords.Įach video you upload will have its own specific keywords, based on the subject matter of the video, but there will also be keywords that describe your channel and its objectives, regardless of your video subject matter. Start thinking about which keywords will fit with which department and how they might work to help achieve these goals. Maybe you have a sales department, a customer support department, and a marketing department that will all be needing video content that serves to accomplish a different goal. Many businesses often have a variety of different divisions when it comes to their overall operations. Once you have started to find some keyword options, it’s time to start compiling them into different categories. Programs like this can show you the top results for specific search queries and which other search terms are commonly associated with them. A program like Keywords Everywhere c an help better inform your decision for which keywords to choose. These programs are browser extensions or add-ons that can help you in your search process. Next, is to further our keyword research with some keyword aggregate systems. This is a good place to start, as it will give you a good idea of some of the most popular options, but don’t stop there. By beginning to type in a specific subject in the search bar you can see some of the top searched results begin to autocomplete. The first place to look is at YouTube’s autofill results. īuilding a keyword list is done by aggregating specific search terms and search queries from a variety of different sources. You may already have a keywords list if you have experience with general SEO related to your website or blog if not we will be sure to cover some of the best methods for keyword research. The first step is to create your keyword list. Now that you know what YouTube tags are, let’s discuss the best practices for tagging your YouTube videos. YouTube Keyword and Tagging Best Practices Finally, add tags in the box of the video underneath the Description tag. Find the video you want to add tags to in your Menu. To tag your YouTube videos, go to your YouTube Studio page. If you are wondering how to add tags to YouTube videos, the process is very simple. For example, choose “cooking” if it is a video of you making your favorite recipe. Then, choose some broader match tags related to the general category your video fits in. You want to choose target keywords for your videos that are related to their content. It usually works to use the same words that you used in the title for your video. What Tags to Use on YouTubeĪ general rule (but obvious) rule is to use tags that are related to your video. Tags for YouTube videos are like keywords for SEO. Just like SEO, your title thumbnail and description are important for helping users find your content. The tags are used to categorize videos and make them easier to discover. Tags are words! YouTube tags are simply keywords that describe the video and give context to YouTube. YouTube is basically a search engine, like Google, but specifically for YouTube. Basics of YouTube Keywords and Taggingįirst, let’s discuss the basics of YouTube search results and why using tagging is so important. We will tell you the best practices for how to use tags on YouTube. Follow along to learn what can be done to grow viewership through video optimization. When it comes to optimizing videos on YouTube, there are some guidelines and standard practices to follow in order to find the best results. YouTube Keywords and Tagging Best Practices How to Write a YouTube Video Description.Use Keywords in Video Titles and Descriptions.Create Videos Based Around Your Keyword List.YouTube Keyword and Tagging Best Practices. YouTube Keywords and Tagging Best Practices.
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